The SKY Has fallen on The Funeral Industry
The National Funeral Directors Association in a survey found The sale of preneed(Prepaid Funerals) policies to be down, Cremation up with the rise of the Lower Cost Casket Purchase. It has been long stated here that the guaranteed preneed is dead.
“A Web-based study conducted by the National Funeral Directors Association appears to back Kruger’s assertions that families are choosing less expensive caskets, and choosing cremation more often, and having reduced services and related events.
The study was conducted a year ago, said Jessica Koth, spokeswoman for the NFDA.
Nearly half of the national association members (or 48.9 percent) have experienced decreases in 2008 in the sales of “pre-need,” or pre-paid, funeral contracts compared to that of 2007, according to the study.
But more than half of the respondents, or 57.4 percent, of NFDA members said the economy has affected their existing pre-paid contracts, the study reads.”via www.ivpressonline.com
In the past the NFDA released survey in formation on funeral cost to the general public. Not the case with this study.
In a recent FUNERAL INDUSTRY forum post at Connecting Directors.Com I was accused of stating that the Sky is falling on the Funeral Industry, To which I replied “The Sky is not Falling The SKY HAS FALLEN ON THE FUNERAL INDUSTRY!
Within hours I was removed from the funeral forum at Connecting Directors.:-)
In 2009 THE SKY IS FALLING ON THE FUNERAL BUSINESS was brought home by the Overall Revenue Reports of the Big Three: Stewart Enterprises Inc, Service Corporation International and Batesville Casket Company.
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